Temptation doesn’t stand a chance when Fiber One Donuts & Brownies are in play. We partnered up with actor/comedian Lisa Ann Walter to take the guilt out of chocolatey goodness.
Lisa Ann is famous for her role in parent trap. So we "Parent Trapped" her in this spot where she talks to her twin...er...self about New Fiber One Donuts. Looks like they're too good to share...
Swear :06
And of course, we made plenty of bite-sized pieces of content for social.
Credits:
Agency: BBDO MW
Group Creative Director: Tess Nyberg
Writer/Creative Director: Eric Schlauch
Art Director: Laura Schmidt
Producer: Tammy Auel